StudentBridge Blog

How to set SMART Recruitment Marketing Goals January 20, 2017

If there’s ever a time for colleges to push the envelope as it relates to their recruiting efforts, it’s now, when 63% of admissions directors surveyed in a recent Inside Higher Ed/Gallup poll said they missed the mark on last year’s recruiting ...

7 Key Facts about Section 508 Compliance July 08, 2016

In order to deliver our solution for college and university marketing to students online through digital recruitment, we ensure that your .edu website meets legal guidelines and international standards. While all of our products are Section 508 ...

A Trend to Watch in 2017: College Video Tours March 31, 2016

Personalized video messaging is revolutionizing the way that organizations communicate with their clients and prospects. This is a combination of data-driven marketing, marketing automation and video, which creates the ultimate marketing tool, ...

How College Video Tours Increase Enrollment by 30% February 04, 2016

Video has been changing the way that we are entertained, informed and sold to for over one hundred years. It allows you to experience an event without having to actually be there and helps foster an emotional reaction to content. How do you respond ...

Higher Education Marketing Trends in 2015: A Year in Review December 15, 2015

2015 was a difficult year for higher education with yet more campus shooting tragedies, student protests, and faculty resignations. However, amidst the challenges, there have also been some noticeable steps forward. Here is our synopsis of the main ...

Using Student Personas to Increase Student Enrollment December 01, 2015

You might be feeling like you finally conquered the Millennial generation, only to discover that today's students are a part of a new generation: Generation Z. We've put together eight key characteristics about today's students that will help you ...
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