StudentBridge Blog

Marketing to Gen Z: Adapting Language to Your Audience September 19, 2017

When marketing to Gen Z (students born from mid-1990s on), the key fact to keep in mind is that this generation has been using the internet their entire lives. Prospective Generation Z college students have no idea what life was like before the ...

Content Marketing for Admissions: It's All About Your Audience September 12, 2017

Content marketing has been proven to drive traffic and leads to organizations and businesses, including Admissions departments. However, it is important to ensure that your content marketing plan is strategized correctly in order to have the success ...

Recruiting High School Students: They're More Sophisticated Than Ever September 05, 2017

It's a heady feeling, to be 16 years old and have college admissions offices falling all over themselves to get your attention. 

Today's College Students: An Increasingly Diverse Population September 01, 2017

Webinar: Use Virtual Video Tour to Optimize Higher Ed Digital Marketing June 13, 2017

Did you meet your numbers for the fall 2017 class? Did you have to make exceptions to your normal admissions standards to hit some of your targets? Do you wish there was an easier way to convert more qualified prospects at the top of the funnel, or ...

Marketing to Gen Z through Virtual Campus Videos June 07, 2017

A quick glance online seems to indicate that there’s no limit to the marketing tools, sites and programs available to admissions teams. But to create a solid digital marketing strategy, you don’t have to exhaust your entire recruitment budget. ...
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